Everything, Influencer, TikTok
Why Multi-Platform Influencer Campaigns Deliver Better Results
If your brand is still running influencer campaigns on just one platform, you’re likely missing out on big results. Audiences today don’t stick to a single app. They scroll TikTok, browse Instagram, and watch YouTube, often in the same sitting.That’s where cross-platform influencer campaigns shine. Multi-platform influencers help brands meet their audience at multiple points in t...
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Why Multi-Platform Influencer Campaigns Deliver Better Results
If your brand is still running influencer campaigns on just one platform, you’re likely missing out on big results. Audiences today don’t stick to a single app. They scroll TikTok, browse Instagram, and watch YouTube, often in the same si...
Jackson’s Super Veggie Straws™ Launches Social Campaign Challenging Shoppers to Question the Label
Influencer agency Joybyte’s social strategy asks consumers to look beyond marketing claims, drives 600K+ views for single comparison videoWhat if the key to selling healthy snacks wasn't claiming they're healthy at all? That's the compelling st...
Brands on TikTok: How Your Page Influences Your Shop Performance
Your TikTok Shop doesn’t exist in a vacuum. It thrives—or struggles—based on the strength of your brand’s overall TikTok presence. While many brands focus on uploading products and running promotions, fewer understand how cruc...
Joybyte Wins Sticker Mule Influencer Management Business
Influencer Campaign Will Demonstrate Power of Swag for ‘Kick-Ass’ Internet BrandJoybyte, the influencer-led social marketing agency, has won the influencer management business for Sticker Mule, the Internet’s favorite custom printin...
Updates to the TikTok Shop Performance Score
TikTok Shop is making it easier to understand how well your brand’s shop is performing. As of March 2025, your Performance Score is now based on how you compare to other sellers in the same product category. Before this, your shop was compared ...
How To Create a Collaborative Content Strategy With Influencers
Executing a collaborative content with influencers is a powerful way to drive engagement, amplify brand messaging, and foster authentic connections. But to unlock the true potential of influencer marketing services, brands need a solid plan. Here's h...